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EVERYTHING IS PERSONAL. INCLUDING THIS BLOG
Beyond The Beret
Jul 241 min read
HOW A CARTOON GAVE HOPE TO AN ENTIRE NATION DURING 'THE GREAT DEPRESSION'
It was in Year 1933. The United States of America was in deep trouble while 'The Great Depression' castes a long shadow across the...
May 203 min read
Evolution of Influencer Marketing: A Journey Through Time🚀
An influencer is someone who can alter the purchase decisions of potential buyers. He could be anyone; a distinguished public figure,...
May 182 min read
D2C Revolution: How India's Shopping Landscape is Changing
I came across a LinkedIn post by Nikhil Kamath where with the help of a beautiful #carousel he explained how the Direct-to-Consumer...
May 181 min read
KEEP GIRLS IN SCHOOL - A WHISPER INITIATIVE
According to a RAND report, 89% of rural households in #India lack proper sanitation facilities, forcing women to resort to unhygienic...
May 181 min read
Innovation needs Connection!!
Apple came up with an ad titled ‘Crush’ to showcase the #power and versatility of the upcoming #product. The ad was however not taken...
May 182 min read
HAPPY COKE DAY
In an age when #consumers are more concerned about calorie content than taste, it is very difficult for cola giants to match their...
May 181 min read
What's in a Name? A Lot, Apparently: Happy 78th!
Tokyo Tsushin Kogyo (TTK) was originally a small radio repair shop founded by Masaru Ibuka and Akio Morita. Both of them understood the...
May 182 min read
UTTERLY BUTTERLY INTERESTING FACT!!
"AMUL Butter made of f resh cream could not attract customers initially in India as people were too used to Polson's taste" I couldn’t...
May 181 min read
‘Hick’s Law’ and ‘Zeigarnik Effect’
, both play important roles in making the life of a #transitioning military officer even more difficult!! Well, supposedly,...
May 181 min read
WHAT IS RETAIL THERAPY?
#Fact !! Retail Therapy isn't just a myth – it's backed by science! Research shows that indulging in a little shopping can actually boost...
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